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Director, External Communications

Charleston, Carolina del Sur ;
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ABOUT GREYSTAR

Greystar is a leading, fully integrated global real estate platform offering expertise in property management, investment management, development, and construction services in institutional-quality rental housing. Headquartered in Charleston, South Carolina, Greystar manages and operates over $300 billion of real estate in over 260 markets globally with offices throughout North America, Europe, South America, and the Asia-Pacific region. Greystar is the largest operator of apartments in the United States, managing more than one million units/beds globally. Across its platforms, Greystar has over $79 billion of assets under management, including approximately $36 billion of development assets and over $30 billion of regulatory assets under management. Greystar was founded by Bob Faith in 1993 to become a provider of world-class service in the rental residential real estate business. To learn more, visit www.greystar.com.


JOB DESCRIPTION SUMMARY

Greystar’s Corporate Communications team serves as the enterprise voice of the company, partnering closely with business leadership to shape strategic narratives and build Greystar's profile. We are looking for an experienced communications professional to join our team to lead external communications for the Americas.

This individual has a strong foundation in media relations across the real estate and financial industries, a network of key press contacts, and a track record of executing impactful external communications campaigns.

Reporting to the Head of Communications, this person will lead Greystar's US media engagement activities and support our broader global communications strategy, with a particular focus on our investment management business.

JOB DESCRIPTION

Role Responsibilities

  • Build and leverage an established network of financial and real estate media contacts to generate proactive, high-quality coverage on key company priorities
  • Drive the external communications roadmap, leading the Americas external communications team in delivering a proactive communications strategy that aligns with enterprise priorities
  • Handle day-to-day press inbounds and support crisis communications efforts, including developing rapid-response messaging and ensuring consistent, accurate information is communicated across channels
  • Lead a proactive, unified US external communications strategy that connects to Greystar's broader global approach
  • Maintain and execute against a forward-looking external communications calendar, defining thought leadership topics, key messages, and spokesperson briefings that position Greystar as a market leader
  • Drive Greystar's LinkedIn strategy and support broader social media efforts, developing content and campaigns that build brand presence, amplify earned media coverage, and engage target audiences across investment management and real estate
  • Organize and support press interviews, media events and spokesperson briefings.
  • Represent Greystar at relevant industry groups, conferences, and events

Qualifications

The ideal candidate will have:

  • 7+ years of experience in external communications, with meaningful exposure to the real estate and/or financial services industry
  • An established network of media relationships across trade, national, and consumer outlets, with a track record of generating impactful coverage
  • Exceptional writing, messaging, and storytelling skills across formats and channels
  • Experience managing a team, with a collaborative approach to leadership
  • Comfort navigating large, complex organizations with multiple stakeholders and communications priorities
  • Ability to counsel and support senior leaders on communications strategies and messaging
  • A proactive, creative mindset with the ability to move quickly, adapt to shifting priorities, and deliver high-quality work under deadline
  • Familiarity with communications technologies including Microsoft Office 365, media monitoring platforms, newswires, and PR databases

Ideally this role would sit at Greystar's Global Headquarters in Charleston, SC.

Open to this role sitting in other locations where we have a corporate office, with preference for: New York, NY; Chicago, IL; Washington, DC.

The salary range for this role is: $125,000-$170,000.

Additional Compensation:

Many factors go into determining employee pay within the posted range including business requirements, prior experience, current skills and geographical location.

  • Corporate Positions: In addition to the base salary, this role may be eligible to participate in a quarterly or annual bonus program based on individual and company performance.

  • Onsite Property Positions: In addition to the base salary, this role may be eligible to participate in weekly, monthly, and/or quarterly bonus programs.

Robust Benefits Offered*:

  • Competitive Medical, Dental, Vision, and Disability & Life insurance benefits. Low (free basic) employee Medical costs for employee-only coverage; costs discounted after 3 and 5 years of service.

  • Generous Paid Time off. All new hires start with 15 days of vacation, 4 personal days, 10 sick days, and 11 paid holidays. Plus your birthday off after 1 year of service! Additional vacation accrued with tenure.

  • For onsite team members, onsite housing discount at Greystar-managed communities are available subject to discount and unit availability.

  • 6-Week Paid Sabbatical after 10 years of service (and every 5 years thereafter).

  • 401(k) with Company Match up to 6% of pay after 6 months of service.

  • Paid Parental Leave and lifetime Fertility Benefit reimbursement up to $10,000 (includes adoption or surrogacy).

  • Employee Assistance Program.

  • Critical Illness, Accident, Hospital Indemnity, Pet Insurance and Legal Plans.

  • Charitable giving program and benefits.

*Benefits offered for full-time employees. For Union and Prevailing Wage roles, compensation and benefits may vary from the listed information above due to Collective Bargaining Agreements and/or local governing authority.

Greystar will consider for employment qualified applicants with arrest and conviction records.

Important Notice: Greystar will never request your banking details or other sensitive personal information during the interview process. Greystar does not conduct any interviews via text or messaging, and all communication will come from official Greystar email addresses (@greystar.com). If you receive suspicious requests, please report them immediately to AskHR@greystar.com.

ANTICIPATED CLOSING DATE

June 30, 2026

This date may be subject to change due to evolving business needs.

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